Media Marketing Manager (WAP)
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Post Details
Job Title Media Marketing Manager (WAP)
Posted By SutraHR
Type Consultant
Company Profile Were one of the top global mobile ad networks. As a mobile internet media company we serve an international customer base of marketers and consumers. Today we also operate the worlds leading mobile social networking service.
Were expanding our portfolio of media properties and are looking for a Media Marketing Manager to take responsibility for maximising site traffic by developing and driving mobile marketing initiatives for all of our mobile properties.
    
Experience 5-10 Years
Job Description  Company : We’re one of the top global mobile ad networks. As a mobile internet media company we serve an international customer base of marketers and consumers. Today we also operate the world’s leading mobile social networking service.

We’re expanding our portfolio of media properties and are looking for a “Media Marketing Manager” to take responsibility for maximising site traffic by developing and driving mobile marketing initiatives for all of our mobile properties.

Position : Media Marketing Manager
Your mandate is to drive and execute marketing campaigns for the mobile properties we own across the markets we serve.

Duties and Responsibilities

  • The delivery of strategic projects to develop the media property in terms of new routes to market to ensure continued traffic generation.
  • Planning of mobile marketing campaigns and partnership marketing to ensure targets are achieved.
  • Oversee the development of creative material and campaign schedules in collaboration with internal production teams to ensure consistency through the line.
  • Channel management and leadership to ensure consistently excellent and innovative creative and media development.
  • Continual exploration of new channels or partners through which we can target and acquire new traffic / visitors / users / subscribers.
  • Managing advertising optimization, working to constantly increase response through the advertising channels.
  • Commissioning and interpreting consumer research to ensure relevant insight is captured on campaigns.
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    Salary: Competitive, as per industry standards (+ Excellent perks)

    If you wish to apply, please provide your updated CV with clear info about the following:
    Current CTC –
    Expected CTC – 
    Notice Period –

    People at Sutra
    ———————————————————————
    Integrated Recruitment Solutions
    On Priority >> http://sutrahr.com
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    With Portal >> http://sutrajobs.com
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    Salary 8-12L
    Candidate Profile  Experience & Education
    • Degree qualified, you have at least 5 years of proven track record in marketing.
    • Ideally you would have some exposure working in mobile VAS environment.
    • You are a strong team player with excellent leadership skills. (Regional experience would be an added advantage)
    • You possess excellent writing and presentation skills.

     

    Skills and Experience

    • A degree in a Business/Marketing related discipline or equivalent work experience.
    • Strong digital marketing experience, gained in either an agency or client environment.
    • Evidence of juggling numerous successful digital campaigns at any one time.
    • Commercially astute and experience of owning and working towards targets.
    • Developing and negotiating online media opportunities.
    • Ability to analyse and evaluate performance of digital marketing activities and make recommendations for future improvements.
    • Previous experience of managing substantial marketing budgets.
    Category
    Location Location -> Mumbai
        
    Specialisation Specialisation -> Marketing
    Specialisation2 Specialisation -> Content
        
    Industry Industry -> Mobile
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